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AUTOMATION • AI • CX • SOFTWARE

From automation to autonomy.

We turn complex processes into intelligent, connected and scalable operations — combining RPA, AI applied to customer experience, consulting and tailor-made software.

+25years turning technology into business results.

THE ICEBERG EFFECT

What does your operation's invisible work cost?

Manual tasks, emails, spreadsheets and workarounds hold up processes that traditional maps never see. That lack of visibility raises the cost of error, hides bottlenecks and lowers the return on digital transformation.

Official process — what the map shows

Iceberg-shaped diagram. Above the waterline, four official steps linked in sequence: Request, Review, Approval and Execution. Below it, the hidden cost holding each one up: shadow spreadsheets, waiting, approval by email and disconnected systems. All four converge into rework and operational risk, which together form the Total Cost of Error.

Hidden layer — what actually holds it up

Rework + Operational risk

TCETotal Cost of Error

The bill the operation already pays — without ever showing up on the map.

THE TRANSFORMATION

From the real process to measurable results.

Six effects that show up when automation starts from the process as it is — not as it was designed.

Faster, more personalised experiences

Answers in seconds, on the channel the customer already uses, with full context.

More productivity with integrated agents and flows

Agents and robots take over repetitive execution; the team decides and supervises.

Lower operating costs

Fewer hours on non-value-adding tasks and lower cost per transaction.

Governance and security in AI adoption

Audit trails, access control and clear limits on autonomy.

Scale without growing the team proportionally

The operation absorbs demand peaks without hiring at the same rate.

Fewer bottlenecks, errors and rework

Deviation stops being invisible and starts being measured, handled and prevented.

SOLUTIONS

One journey. Four connected fronts.

01

RPA & Intelligent Automation

Automate tasks and end-to-end processes with governance, scale and platform independence.

UiPath · SS&C Blue Prism · Automation Anywhere · Power Automate · Kofax/Tungsten · Python

See the full front
02

AI for Customer Experience

Build conversational journeys that are more natural, resolutive and available across voice, text and digital channels.

Cognigy/NICE · Infobip · ElevenLabs

See the full front
03

Consulting, Process & Data

Discover the real process, connect systems and turn complex data into prioritised decisions and automations.

Soroco · Workato · Oficina de Valor · Wevy · TigerGraph

See the full front
04

Software Development

Launch digital products from scratch, modernise legacy systems and connect applications, data and AI with architecture built to evolve.

Web · mobile · APIs · microservices · cloud · DevOps · low-code · full-stack

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01 / 04

WHAT WE DO

We turn complex processes into intelligent, connected and scalable operations.

01

RPA & Intelligent Automation

End-to-end tasks and processes with governance, scale and platform independence.

  • Automation, AI and low-code, integrated

    Robots, AI models and low-code flows working together to run processes end to end.

  • Robots at scale, with governance

    Monitored, auditable robot fleets, ready to grow without losing control.

  • AI document capture

    Reading, classifying and extracting data from documents, with no manual typing.

  • Cloud automation

    Robots running in the cloud, elastic and with no infrastructure to maintain.

  • Workflows and connectivity

    Automated flows across everyday apps, email and approvals.

  • Custom automation in Python

    Our own code for the cases no platform handles well.

Partners

  • uipath
  • blueprism
  • automationanywhere
  • powerautomate
  • kofax
  • python

02

AI for Customer Experience

Natural, resolutive conversational journeys across voice, text and digital channels.

  • Conversational AI for contact centers

    Virtual agents that understand, resolve and hand off to humans with full context.

  • Omnichannel service

    WhatsApp, SMS, voice and chat in one journey, without customers repeating themselves.

  • Realistic AI voice

    Natural voices for IVRs and voice agents, in many languages.

Partners

  • cognigy
  • infobip
  • elevenlabs

03

Consulting, Process & Data

Discover the real process and turn complex data into prioritised decisions.

  • Cloud infrastructure

    Migrating and running cloud environments as the foundation of digital transformation.

  • System integration

    iPaaS platforms connecting apps and data, without fragile point-to-point integrations.

  • Process mapping

    Discovering the real process from day-to-day work, to prioritize what to automate.

  • Analytics and data intelligence

    Data mining and applied statistics to turn data into decisions.

Partners

  • soroco
  • workato
  • oficinadevalor
  • wevy
  • tigergraph

04

Software Development

Digital products from scratch, modernised legacy, connected apps and data.

  • Web and mobile products

    Applications from scratch, with design and engineering built around the people who use them.

  • APIs and integrations

    Services that securely connect legacy systems, data and AI.

  • Legacy modernization

    Gradually evolving old systems without stopping the operation.

  • Cloud and DevOps

    Pipelines, infrastructure as code and observability from the first deploy.

CASES AND RESULTS

Technology that shows up in the results.

CX – Customer Experience

Service that resolves before escalating to a human

Three conversational AI cases in customer service: fewer first-level requests, WhatsApp as the main channel and more satisfied customers.

  • 80%

    Reduction at first level

  • WhatsApp interactions

    A significant increase in interactions via WhatsApp as the main channel.

  • NPS optimisation

    Greater customer satisfaction through efficiency and automation.

See the cases
Process Mining + RPA

The real process, measured before it is automated

Three process mining and RPA cases: annual effort quantified, the hours automation gives back and the estimated saving — before the first robot goes in.

  • 1,611h 06m

    Annual effort saving

  • 893h 12m

    Saving with RPA automation

  • 55.44%

    Estimated saving with RPA

See the cases
AI

AI agents that reason, in the brand’s own voice

Three conversational and voice AI cases: fast rollout across multiple channels, voice branding for institutional communication and scale for any demand.

  • Agility

    Rapid rollout of conversational AI across multiple channels and modalities (voice, text and multimedia).

  • Voice branding

    Countless possibilities for the brand and for institutional communication.

  • Scale

    Be ready for any demand, with a highly adaptable and versatile operation.

See the cases

TRUST AND GOVERNANCE

AI with purpose, control and accountability.

Technology should strengthen human relationships. That is why we combine transparency, security, privacy, governance and controlled autonomy in every implementation.

Decision checked at every ringPaused for human review

ABOUT GBPA

Twenty-five years in the same movement: from automation to autonomy.

A Brazilian company with national capital, founded in 2000 and the country's RPA pioneer. The full journey, mission and values are on the about page.

AutomationAutonomy
  1. 2000
  2. 2005
  3. 2010
  4. 2015
  5. 2020
  6. Today

INSIGHTS

Ideas to lead the next change.

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